How We Built A Powerful, High-quality
Lead Gen Source For A Premium,
Award-winning Solar Business . . .
How We Built A Powerful, High-quality Lead Gen Source For A Premium,
Award-winning Solar Business . . .
. . . THAT’S YIELDING 90 READY-TO-BUY LEADS/MTH!
Spending thousands of dollars on expensive, poor-performing, disjointed marketing tactics to yield high-quality leads for the long-run is like...
installing a “plug-in” PV system and expecting it to provide excellent performance for 25+ years...
Spending thousands of dollars on expensive, poor-performing, disjointed marketing tactics to yield high-quality leads for the long-run is like...
installing a “plug-in” PV system and expecting it to provide excellent performance for 25+ years...
Having served the home services industry for 30 years, SunPower by Milholland Electric tried almost every marketing strategy that exists to generate high-quality, ready-to-buy leads for their now Premium, $5M+, Top-Rated & Award-Winning solar, roofing, and energy storage business.
Having served the home services industry for 30 years, SunPower by Milholland Electric tried almost every marketing strategy that exists to generate high-quality, ready-to-buy leads for their now Premium, $5M+, Top-Rated & Award-Winning solar, roofing, and energy storage business.
They tried:
- Buying newspaper ads and running TV commercials
- Partnering with solar manufacturers on co-op digital advertising campaigns
- Buying aged lists filled with shivering cold leads
- Running a top-class brick & mortar PV showroom
- Training & sending out door-knockers & canvassers
- Working with 6+ marketing suppliers at a time: Media Partner, Web Builder, Direct Mail Vendor, List Source(s), Referral Vendor
- Hiring expensive marketing agencies or consultants but ended up bouncing every 2-3 months because they took advantage of them
- Doing it all on their own - or more aptly - pushed it off to an admin and an entry-level marketer
They tried:
- Buying newspaper ads and running TV commercials
- Partnering with solar manufacturers on co-op digital advertising campaigns
- Buying aged lists filled with shivering cold leads
- Running a top-class brick & mortar PV showroom
- Training & sending out door-knockers & canvassers
- Working with 6+ marketing suppliers at a time: Media Partner, Web Builder, Direct Mail Vendor, List Source(s), Referral Vendor
- Hiring expensive marketing agencies or consultants but ended up bouncing every 2-3 months because they took advantage of them
- Doing it all on their own - or more aptly - pushed it off to an admin and an entry-level marketer
And while some of those methods can be great, they’re also expensive and don’t yield the best long-term, quality results like Millholland Electric are known to deliver their solar clients.
After all, they were essentially hand-picked by global PV powerhouse, SunPower, to become 1 of 35 master dealers in the US because of their quality workmanship, customer satisfaction, commitment to sustainability, and their community.
And while some of those methods can be great, they’re also expensive and don’t yield the best long-term, quality results like Millholland Electric are known to deliver their solar clients.
After all, they were essentially hand-picked by global PV powerhouse, SunPower, to become 1 of 35 master dealers in the US because of their quality workmanship, customer satisfaction, commitment to sustainability, and their community.
Our Goal
Use our tried & tested brand strategies and digital marketing planning to
create a powerful, integrated lead generation source that is:
Our Goal
Use our tried & tested digital marketing strategies to create a powerful, integrated lead generation source that is:
- Filled with high-quality, ready-to-buy homeowners
- Cost-efficient
- Able to yield maximum, sustainable results
- Owned & controlled by Millholland
- Filled with high-quality, ready-to-buy homeowners
- Cost-efficient
- Able to yield maximum, sustainable results
- Owned & controlled by Millholland
Results
In the 3 years we’ve partnered with the now 4.9 star Google-Rated solar company, we have helped them grow from a local, multi-seven figure private company to a multi-state business that’s now part of a publicly-traded portfolio of companies.
In the 3 years we’ve partnered with the now 4.9 star Google-Rated solar company, we have helped them grow from a local, multi-seven figure private company to a multi-state business that’s now part of a publicly-traded portfolio of companies.
On track to hit 8-figures this year:
- They’re yielding higher-quality leads - 7.5x more,
from 12 to 90 leads per month
- Their cost per acquisition is 46% lower than the $2,500+ national
average for solar companies
- Return on ad spend is 20x & marketing spend has been cut in half
- They’ve expanded from only serving San Diego to all of
California and now New Mexico
Essentially they’re spending less but getting 7.5 x MORE quality leads & have expanded to more locations!
PS: The average marketing spend for a Home Services company making $5M+ is 7-12% of total revenues. Their marketing spend is less than 2%.
Key Services Provided
- Brand Strategy
- Marketing Planning
- Website Design and SEO
- Website Conversion Optimization (Content strategy, Solar Calculator, Forms and Live Chat)
- Google Adword and Display Ad Campaigns
- Reputation Management
- Website Conversion Optimization (SEO, content strategy, solar calculator)
- Google Adword Campaigns
- Reputation & Media Partnership Management
Here’s what SunPower by Milholland Electric's owner had to say about having their own powerful lead generation source...
“They have created exactly what we asked them to do - a reliable lead generation system that we can turn on/off when we need.
Our lowest cost per acquisition is through these efforts. I know how fantastic Sarah and her team are, and appreciate that they treat our business like their own.”
Brian Millholland,
President at SunPower by Millholland Electric
“They have created exactly what we asked them to do - a reliable lead generation system that we can turn on/off when we need.
Our lowest cost per acquisition is through these efforts. I know how fantastic Sarah and her team are, and appreciate that they treat our business like their own.”
Brian Millholland,
President at SunPower by Millholland Electric
Want a powerful lead generation source of your own?
If you...
- Are a premium, $5M+ solar installation company that only partners with THE best tier 1 manufacturers in the business (like SunPower & Tesla)...
- Truly care about sustainability and want your marketing efforts to reflect the same…
- Want to stop managing or bouncing between a handful of marketing suppliers...
- Have the resources to invest in your own powerful, integrated lead generation source…
- Don’t believe that price is the only way to compete in the solar industry...
- Believe integrity should be at the heart of everything…
Then you may be eligible to work with the House Collective team headed up by Sarah Yasukochi - a top-level Marketing Strategist with 20 years of experience working for Fortune 500, Global 2000 corporations, and home services businesses.
Then you may be eligible to work with the House Collective team headed up by Sarah Yasukochi - a top-level Marketing Strategist with 20 years of experience working for Fortune 500, Global 2000 corporations, and home services businesses.
To apply, all you need to do is fill in a quick questionnaire.
If you’re qualified as a good fit (it takes seconds), you’ll be given an opportunity to book a free, no-obligation strategy call with us to see how we can help you create a powerful lead generation source.
Please note that due to the hands-on nature of our services, we can only take on a few hand-selected clients at a time and we currently only have a couple of slots available.
To apply, all you need to do is fill in a quick questionnaire.
If you’re qualified as a good fit (it takes seconds), you’ll be given an opportunity to book a free, no-obligation strategy call with us to see how we can help you create a powerful lead generation source.
Please note that due to the hands-on nature of our services, we can only take on a few hand-selected clients at a time and we currently only have a couple of slots available.
More through-the-roof testimonials from clients who love partnering with us. . .
NEW DIGITAL SOLAR LEADS AVENUE
Working with Sarah has opened up a whole new avenue for my business in the digital space. Her expertise, honesty, and professionalism have impressed me. Most of all, she understands my business needs.
Nestor Morales, Owner at Accessible Solar
NEW DIGITAL SOLAR LEADS AVENUE
Working with Sarah has opened up a whole new avenue for my business in the digital space. Her expertise, honesty, and professionalism have impressed me. Most of all, she understands my business needs.
Nestor Morales, Owner at Accessible Solar
ATTRACTED MORE SUPPORTERS
Working with Sarah has freed up time and energy for us and we feel more confident in our ability to attract more supporters for our movement - partners, donors, and customers!
Marissa Johnson, Executive Director at Twende Solar
ATTRACTED MORE SUPPORTERS
Working with Sarah has freed up time and energy for us and we feel more confident in our ability to attract more supporters for our movement - partners, donors, and customers!
Marissa Johnson, Executive Director at Twende Solar
UNTAPPED WAYS TO REACH AUDIENCE
I discovered through Sarah that there are integrated solutions that could increase the effectiveness of my existing marketing while opening up new and untapped ways to reach my target audience.
Sean Johnson, President at Approved Home Pros
UNTAPPED WAYS TO REACH AUDIENCE
I discovered through Sarah that there are integrated solutions that could increase the effectiveness of my existing marketing while opening up new and untapped ways to reach my target audience.
Sean Johnson, President at Approved Home Pros
Ready to have your own powerful,
lead gen source that yields high-quality
results for the long run?
Ready to have your own powerful, lead gen source that yields high-quality results for the long run?
We’d love to chat!
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Important: Earnings and Legal Disclaimers
We don’t believe in get-rich-quick programs. We believe in hard work, adding value and serving others. And that’s what our programs are designed to help you do. As stated by law, we can not and do not make any guarantees about your own ability to get results or earn any money with our ideas, information, programs or strategies. We don’t know you and, besides, your results in life are up to you. Agreed? We’re here to help by giving you our greatest strategies to move you forward, faster. However, nothing on this page or any of our websites or emails is a promise or guarantee of future earnings. Any financial numbers referenced here, or on any of our sites or emails, are simply estimates or projections or past results, and should not be considered exact, actual or as a promise of potential earnings – all numbers are illustrative only.
Additionally, this site is not endorsed by Facebook in any way. Facebook is a trademark of Facebook, Inc.
Important: Earnings and Legal Disclaimers
We don’t believe in get-rich-quick programs. We believe in hard work, adding value and serving others. And that’s what our programs are designed to help you do. As stated by law, we can not and do not make any guarantees about your own ability to get results or earn any money with our ideas, information, programs or strategies. We don’t know you and, besides, your results in life are up to you. Agreed? We’re here to help by giving you our greatest strategies to move you forward, faster. However, nothing on this page or any of our websites or emails is a promise or guarantee of future earnings. Any financial numbers referenced here, or on any of our sites or emails, are simply estimates or projections or past results, and should not be considered exact, actual or as a promise of potential earnings – all numbers are illustrative only.